The "We the People" site seems more charming and gets more attention from the media than say "Attack Watch" which was an earlier and unlovely Obama internet offering.

Speaking of "novel" e-mails, didn't Bob Woodward receive one after reportedly being yelled at by a "senior staff" official who apparently never got the e-mail about the "novel" Obama push for civility from two years ago.
Unlike the "We the People" site, the singular way the administration decided to communicate with not so "fierce opponents" like Woodward who offered only a mild rebuke rather than the full-Nixon, seems to have been thoroughly cleansed by the "media filter" as operated by its "delightful" and "very entertaining" attendants.

Perhaps these innocuous knocks on the inbox door by the administration's website to "some of its most fierce opponents" should be directed to the spam filter to gather with the rest of the overselling hucksters.