Big Data 2012: Brooke Fills In For Brian Lehrer
Tuesday, August 07, 2012 - 03:01 PM
Yesterday and today, OTM's very own Brooke Gladstone filled in for WNYC's Brian Lehrer, the mid-morning talk show heard on WNYC and around the country on Sirius radio. Take a listen to the two full shows, or just check out her conversation with Micah Sifry of Tech President. He and Brooke talked about how the Obama and Romney campaigns are using data to both identify key voters, and precisely target them. Take a listen below, and read some background material on Big Data here.