As part of Facebook's initial public offering yesterday, Facebook CEO Mark Zuckerberg wrote a letter that was included in Facebook's registration statement with the Security and Exchange Commission. Wired's Epicenter blog has an interesting breakdown of Zuckerberg's letter, but there was one section that stood out to us - Zuckerberg's pontifications on hackers and the term "hacker" itself.

Specifically, Zuckerberg calls out the media for misappropriating the term "hacker" to mean something that it doesn't mean in the actual hacking community:

The word “hacker” has an unfairly negative connotation from being portrayed in the media as people who break into computers. In reality, hacking just means building something quickly or testing the boundaries of what can be done. Like most things, it can be used for good or bad, but the vast majority of hackers I’ve met tend to be idealistic people who want to have a positive impact on the world.

The Hacker Way is an approach to building that involves continuous improvement and iteration. Hackers believe that something can always be better, and that nothing is ever complete. They just have to go fix it — often in the face of people who say it’s impossible or are content with the status quo.

This made me think about a piece I did for the show a few months back that specifically tackles how the term Hacker took on this connotation. In that story, Steven Levy, author of Hackers: Heroes of the Computer Revolution mentions Facebook as a high profile company that is attempting reclaim the term:

Mark Zuckerberg of FaceBook says we want this to be a hacker company. You go to FaceBook Headquarters, there's a big sign saying “Hack.” And FaceBook isn't breaking into other people's computers. They're talking about coming up with really good products, and those are the kinds of people they want.

You can listen to our hacker piece at the top of this article. Transcript is below:

ALEX GOLDMAN:

It seems like over the past couple of years we are constantly hearing stories about high profile hacks.

MALE JOURNALIST:

A British tabloid is being accused tonight of going much too far to get a story. Mark Phillips reports the newspaper hacked into the phone messages of a missing 13-year-old girl.

ALEX GOLDMAN:

Guessing voicemail passwords? Not really a hack.

MALE JOURNALIST:

Supporters of the whistleblowing website and its controversial founder Julian Assange are targeting government and private websites that have taken action against WikiLeaks.

ALEX GOLDMAN:

A denial of service attack on a website? Not a hack either.

FEMALE JOURNALIST:

A Tennessee college student has been indicted for allegedly hacking into the private email account of Alaska Governor Sarah Palin.

 ALEX GOLDMAN:

That college student made an educated guess at Palin's password. Sorry, not a hack!

Fast Company's Adam Penenberg wrote that journalists used the word “hack” as lazy shorthand, and because it sounds so cool.

ADAM PENENBERG:

I can tell you, talking to people when they say “I was hacked” there's almost like a secret joy in it:  “I was important enough to have someone try to penetrate my systems; I was hacked.”

A lot of these “hacks” happen to be denial of service attacks, and it's like having a million people call the same phone number and all you’re gonna get is a busy signal. Is that really a hack?

Is the fact that News of the World accessed people's voicemails illegally, is it a hack, when all they really did was guess people's passwords or find a really simple way around the voicemail security?

ALEX GOLDMAN:

So then what is hacking? Let’s trace the term back about five decades to [TRAIN WHISTLE] a student club at MIT called the Tech Model Railroad Club.

Steven Levy, author of Hackers:  Heroes of the Computer Revolution.

STEVEN LEVY:

The people who were working underneath the table, where on top of the table there was a very elaborate train layout, called themselves “hackers” ‘cause they hacked away this very complicated system that ran the trains in a very sophisticated manner.

[TRAIN WHISTLE]

Hacking meant fiddling around with technology in sort of an irreverent and makeshift way.

ALEX GOLDMAN:

Previously, MIT students had used the word “hack” as slang for prank. Combining its roots in pranking and its use by the Tech Model Railroad Club pretty much encompasses what it means today.

      [BEEPING SOUNDS/UP AND UNDER]

This original set of hackers happened to take the first undergraduate computing course at MIT, exploring these enormous expensive new toys literally around the clock. From this culture a set of moral imperatives which Levy has dubbed the hacker ethic began to emerge.

STEVEN LEVY:

Things that people thought that you couldn't and shouldn't do on a computer, those are the things that hackers wanted to do. Hackers basically believe that all information should be free, that anything that keeps you away from information should be surmounted.

ALEX GOLDMAN:

As university computers began to connect to one another in the late sixties, so did the hacker. In 1975, a glossary of hacker terms was created called The Jargon File, proliferating hacker ideas and ideals.

The term “hacker” expanded to include those who created open source software specifically designed to be shared and improved upon. Hackers began to explore other people's computers too, sometimes with questionable legality.

By 1983, with the release of the blockbuster movie War Games:

JOSHUA: 

Shall we play a game?

ALEX GOLDMAN:

Popular culture had already hammered out a stereotypical notion of what a hacker is – smart, alienated, prone to illegal activity and borderline autistic.

[CLIP FROM WAR GAMES]:

MALVIN:

Wow, where’d you get this?

DAVID

I was trying to break in to ProtoVision. I wanted to see the program for their new games.

MALVIN:

No wait – I’m not through yet.

JIM STING:

Remember, you told me to tell you when you were acting rudely and insensitively? Remember that? You’re doing it right now.

[END CLIP]

ALEX GOLDMAN:

War Games, about a teenager who hacks into a military supercomputer, triggering a nuclear panic, forever tainted the word “hacker” even though it's never actually uttered in the film.

Two months after the release of the movie, the FBI raided a group of teenage hackers called the 414s. Named for their Milwaukee area code, the 414s broke into a number of high profile computer systems. Comparisons to War Games were immediate, prompting media coverage like this from CBS'sNightwatch:

FEMALE CORRESPONDENT:

... fact came a little bit too close to fiction in Milwaukee recently. Some whiz kids actually managed to dial their way into a computer at a nuclear weapons lab in Los Alamos, New Mexico. The lab says no classified information was compromised. The question remains: could it really happen.

ALEX GOLDMAN:

Seventeen-year-old Neal Patrick, self-appointed spokesman for the 414s, testified before Congress in September of 1983 about computer security concerns.

Congressman Dan Glickman opened the proceedings by saying, quote. “We're gonna show about four minutes from the movie War Games, which I think outlines the problem fairly clearly.”

Within months a flurry of legislation was introduced specifically targeting this kind of intrusion. And in the public guy the word “hacker” became synonymous with criminal.

NYU Assistant Professor Gabriella Coleman says that by the late eighties hackers started to try to  reclaim the word.

GABRIELLA COLEMAN:

Some hackers came up the term “cracker” which was meant to differentiate what a hacker means from a cracker, which is someone who breaks into a system maliciously or with malicious intent or engages in destruction or theft.

ALEX GOLDMAN:

The hacker community wanted the media to make a distinction between hackers and crackers. But the distinction never stuck, partly because every self- respecting hacker has a different definition of the term. For instance, security-conscious hackers will say:

GABRIELLA COLEMAN:

You know, those free and  open source software developers, those are not hackers. These are just  building and tinkering.

I've also heard among free and open source software hackers who consider any form of transgression hacking as that which doesn't qualify under the rubric of hacking, ‘cause hacking is only constructive.

And so, there are many times where people will point fingers and say, ah,  that's not really part of the hacking community.

ALEX GOLDMAN:

In the hacker community “hacker” has always been something of an honorific, a title that cannot be self-proclaimed, only bestowed. If you call yourself a hacker, chances are you're not.

Anonymous, the notorious collective of Hacktivists implicated in some recent attacks, definitely contain some old school hackers. But the majority use a preexisting program called the Low Orbit Ion Cannon to take down websites. The hacker community derisively calls these techno opportunists “script kiddies.”

GABRIELLA COLEMAN:

“Script kiddie” is such a great term to  designate those participants/actors who may be engaging in something that looks like hacking, but doing so in the most kind of unthoughtful, unintelligent way, where you're just kind of using a tool to, let’s just say, break into a system. It's sort of like a hacker wannabe, without the technical skills.

ALEX GOLDMAN:

In fact, in recent years the word “hack”  has been somewhat rehabilitated. Take, for example, Danny O'Brien, the technology journalist who works for the Committee to Protect Journalists. In 2004, he coined the phrase “life hacks” to describe applying the efficiency and creativity of hacking to things like making tea or setting your alarm clock.

DANNY O’BRIEN:

I'd been tracking how a lot of geeks seem to be incredibly productive. They all have these little sort of systems for organizing themselves.

And so, it seemed very sensible to call this life hacks because these were geeky people, they were hackers, and they were sort of applying this semi-scientific, semi- engineering approach to things like,  you know, getting out of bed on time, which is something I find impossible.

ALEX GOLDMAN:

Which is not to say that the hacker

community necessarily appreciated it.

DANNY O’BRIEN:

I have a small twinge of guilt because as soon as I coined this term, life hacks, it became part of a pattern of the word “hacks” being over-applied or  applied in ways that some people who use it don't necessarily agree with, right?

As soon as people started thinking of these things as life hacks, people would  post things going, oh I found a new way of tying my shoe laces, and I’m hacking my shoes right now.

STEVEN LEVY:

When you go to Silicon Valley and you talk to start-up people, they all talk about - we want to hire hackers for our company.

ALEX GOLDMAN:

Steven Levy suggests that “hack” may be regaining its original meaning.

STEVEN LEVY:

Mark Zuckerberg of FaceBook says we want this to be a hacker company. You go to FaceBook Headquarters, there's a big sign saying “Hack.” And FaceBook isn't breaking into other people's computers. They're talking about coming up with really good products, and those are the kinds of people they want.

DANNY O’BRIEN:

I think we already have a more nuanced idea of the word “hack,” compared to this very sort of one or the other idea that we had in the eighties.

ALEX GOLDMAN:

Danny O'Brien says it no longer summons up mad scientists or hapless teens.

DANNY O’BRIEN:

The word “hacker” internally in the subculture is incredibly subtle, and I do think that subtlety is gradually beginning to bleed into its use in the mainstream media too.

ALEX GOLDMAN:

But subtlety is not a media strong point. So what does this debate over the word leave us with? A mysterious set of evolving skills and shifting ethics, an  annoying feeling of uncertainty, just like how many old media types feel about new media.

But the media have to do a better job of distinguishing among actors in this ongoing drama. Otherwise, the only

unambiguous hacks will be the reporters themselves. Well, you know what I mean.  For On the Media, I’m Alex Goldman.

[MUSIC/MUSIC UP AND UNDER]