The Grey Lady's Facelift

October 24, 2003

This week, The New York Times startled many of its long-time readers with a comprehensive typographical facelift. For decades, the Times has been known as the paper with five or six different typefaces on a given day's front page. But the editors decided that less was more, and so they commissioned several variations of a century-old typeface - Cheltenham - for use as its sole headline type. Bob chats with Matthew Carter, the renowned typographer called in to make the changes.


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