Medicare Ad

February 06, 2004

It's been two months since Congress narrowly passed a major overhaul of Medicare, and initial indications are that many seniors are less than clear about its details. And so this week, the government launched a 12.6 million dollar advertising campaign targeted at seniors who still have questions about the new program. No sooner had the spot hit the airwaves than critics denounced it as election-year sloganeering by the Bush administration. Bob speaks with William Pierce, a spokesman for the U.S. Department of Health & Human Services, which is overseeing the ad campaign.


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