Wal-Mart Warriors

November 11, 2005

For years, Wal-Mart has been accused of destroying Main Street, exploiting employees and raping labor markets of the developing world. With the premiere this week of an anti-Wal-Mart documentary film, the company’s PR response includes a “war room,” staffed with political operatives, to get out the good news and counter the bad. New York Times reporter Steven Greenhouse tells Daljit that one goal is to win the hearts and minds of middle-class consumers.


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