Get Schooled

Friday, September 01, 2006

Transcript

The co-dependent relationship between colleges and students has spawned the lucrative industry-within--the-Magazine-industry called College Guides. US News & World Report, Newsweek and others collect reams of data from US colleges and crunch the numbers to rank the best, the less and the rest. Jay Mathews, education reporter for the Washington Post, says the heads of schools hate the exercise, which they deem arbitrary and coercive, but can't afford not to participate.

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