The Mobilization Equation
Friday, October 31, 2008
Despite the billions spent on elections, there's little research on how effective commercials, phone calls, or door-to-door efforts are at producing votes. Professor Donald Green, who's conducted hundreds of studies over the past decade, found that advertising and robo-calls do very little but that a novel, if slightly disturbing, approach actually does increase turnout.
Roll Down The LineArtist: The Walkmen