The Rukeyser Shuffle

Saturday, April 13, 2002

Louis Rukeyser is relocating his financial news show to CNBC this week. “Rukeyser’s Wall Street” will look exactly like the PBS show that canned him, complete with enhanced underwriting, and will even be offered for distribution on PBS. But if the underwriting spots pass muster on both commercial and non-commercial stations, are they commercials or not? Bob investigates.

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