The Gamification of Jihad

Friday, May 06, 2011

Transcript

The concept of "gamification," adding a gaming component to a non-traditional medium, has become a staple of the advertising world, known for creating brand loyalty and encouraging consumer engagement. Security consultant Alix Levine says that jihadist websites and forums are starting to employ gamification in the hopes of encouraging participation both online and off.

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    Artist: by Efterklang

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