That Little Thing Called "Like"

Friday, February 03, 2012

Transcript

The Facebook "Like" button has ventured beyond the pages of Facebook. Now, not only can you tell your friends that you "Like" their comments, photos and status updates, you can also tell third-party site how much you "Like" a blog post or news article. Bob explores the meaning of a Facebook "Like."

Comments [3]

Amy C

Facebook has ruled social media for years. So I find it interesting that after so much research into the value of Facebook "likes," no true measurement has emerged. But I can definitely see why it is a tricky thing to measure, since a lot of a brand's content may not even be seen by people who have "liked" it. Interesting to think about though!

Feb. 15 2012 10:18 PM
StephanieC from Mt. Pleasant

I can see why "like" content is worth big money. Liking a brand really is an invitation to "send me free stuff." But setting standards for social media can get tricky. I don't really know where that is going but it makes me nervous.

Feb. 09 2012 07:17 PM
Lexie

Where can I listen to that song by the Israeli couple about their daughter named "Like"?

Feb. 09 2012 02:33 PM

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