Publishers are trying to adapt as the book industry changes dramatically, and they're doing so in the face of rapidly changing reading habits among consumers. Brooke talks to journalist David Streitfeld and publishing industry analyst Mike Shatzkin about the changing reading landscape and the ongoing war for readers’ attention.

Michael Shatzkin, publishing futurist, tells us the story of Pottermore, J.K. Rowling's one-woman attempt to challenge the mighty Amazon.

Harry and The Potters - This Book is So Awesome

Most big publishers fear running afoul of Amazon, but one very small publisher has proven to be fearless. Bob talks to Randall White, who pulled all of his company's books from Amazon's web site.

Quartetto d’Archi Dell’Orchestra Sinfonica di Milano Giuseppe Verdi - Paperback Writer

Buying a cheap knock-off is not just a problem with watches and hand bags—if you go onto Amazon's website to buy the latest bestseller, you might accidentally end up with an imitation book. Bob speaks to Fortune senior editor Stephen Gandel, who looked into the knock offs on Amazon, and found a number of books that he says were clearly meant to confuse people by trading off of more popular titles.

Without the ability to work together, industry watchers say the 'Big 6' publishers won’t be able to stop Amazon from pricing books as the company sees fit. Brooke speaks with Barry C. Lynn, a senior fellow at the New America Foundation, who believes that the DOJ decision opens the door to an Amazonian monopoly in the book industry.

The publishing industry is not the first to be shaken by a newly digital world. It’s also not the first to resist that change. Brooke speaks with Mathew Ingram, a senior writer at GigaOm, who thinks the publishers’ efforts to tame Amazon may delay a brighter future for the book industry.

John Williams - Hedwig's Theme

Buying a cheap knock-off is not just a problem with watches and hand bags—if you go onto Amazon's website to buy the latest bestseller, you might accidentally end up with an imitation book. Bob speaks to Fortune senior editor Stephen Gandel, who looked into the knock-offs on Amazon, and found a number of books that he says were clearly meant to confuse people by trading off of more popular titles.

Original Air Date - April 20, 2012

Buying a cheap knock-off is not just a problem with watches and hand bags—if you go onto Amazon's website to buy the latest bestseller, you might accidentally end up with an imitation book. Bob speaks to Fortune senior editor Stephen Gandel, who looked into the knock offs on Amazon, and found a number of books that he says were clearly meant to confuse people by trading off of more popular titles.

The publishing industry is not the first to be shaken by a newly digital world. It’s also not the first to resist that change. Brooke speaks with Mathew Ingram, a senior writer at GigaOm, who thinks the publishers’ efforts to tame Amazon may delay a brighter future for the book industry.

John Williams - Hedwig's Theme