Wnyc:Olympics08

On The Media

NBC's Olympics Experiment

Friday, August 01, 2008

NBC News has called its Olympic coverage "the most ambitious single media project in history." But the real ambition is in how NBC plans to experiment with Olympics ratings in the hopes of changing the advertising business model on network TV. Grant Robertson of Toronto’s Globe and Mail

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On The Media

Olympic Trials

Friday, August 01, 2008

A report released Monday by Amnesty International alleged that Chinese media repression, arrests of dissidents and other human rights abuses have not eased in anticipation of the world's focus on Beijing. These embarrassments would seem to undermine China's dream of showcasing its economic miracle for the world. But ...

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On The Media

Bound for Glory

Friday, March 28, 2008

Despite the modern Olympics rhetoric about peace through sport, its history is rife with politics and protest. Olympic historian David Wallechinsky explains how the Games became a contest for attention.

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On The Media

Let the Reporting Begin

Friday, August 10, 2007

Opening ceremonies for the 2008 Olympics will commence on August 8, 2008, in China. The infrastructure will be in place but questions remain about other conditions, like press freedoms. Jocelyn Ford, with the Foreign Correspondents Club of China, discusses whether the country is ready to receive the world’s sporting press.

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